Watch what you say about brands. They've gotten the listening memo, and some are even taking action. Following in the harassing footsteps of Domino's, Wheat Thins is now going after tweeters. The Escape Pod created the video, showing a Prize-Patrol-type van cruising the streets to find people who've tweeted about the brand. For this exercise, they're only seeking those who've said nice things, like Tabitha Hancock, who tweeted, "AAAHHHH I’m outta wheat thins... Mi life is officially over!" That missive earned her a visit from the Crunch Patrol armed with a boatload of Wheat Thins.
Check the video here, which has already received more than 400, 000 views in less than two weeks (and yes read those comments too).